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the gingerbreads
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Gingerbreads christmas project

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Universe

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Ying Yang

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va.creative

It is always a pleasure to hear positive feedback It is always a pleasure to hear positive feedback from my clients. It was an honor to work with Christos & Melanie on their dream project @manhattan.the.bar.experts , and helping them establish a powerful presence in the hospitality industry.

Their testimonial reinforces my commitment to delivering exceptional results and going above and beyond for every client.
#brandingtestimonial #hospitalitybusiness #businessbranding #strategicbranding
πŸ’‘ ππ‘π€ππƒπˆππ† 𝐂𝐀𝐒 πŸ’‘ ππ‘π€ππƒπˆππ† 𝐂𝐀𝐒𝐄 π’π“π”πƒπ˜ / PART 1 
It was an honor to work with Christos & Melanie on their dream project @manhattan.the.bar.experts and help them establish a powerful presence in the hospitality industry. #businessbranding #brandbuilding #brandidentity

MTBE aimed to establish a professional presence as the go-to portable bar all around Cyprus. With a well-crafted brand identity that exudes 𝐛𝐨π₯𝐝𝐧𝐞𝐬𝐬, 𝐞π₯𝐞𝐠𝐚𝐧𝐜𝐞, 𝐚𝐧𝐝 𝐟𝐫𝐒𝐞𝐧𝐝π₯𝐒𝐧𝐞𝐬𝐬 they have begun to make their mark in the hospitality industry.

(MTBE has a team of experienced and highly trained bartenders & mixologists. What makes them stand out from competitors is the authentic care & attention to their customers and the use of fresh ingredients handpicked from their yard.)

More details on this case study in Part 2 are coming soon. Can’t wait for part 2?
Find more details of MTBE branding journey (link in the bio).
I am proudly adding a β­πŒπˆπ‹π„π’π“πŽππ„  to my creative career. I am thrilled to announce that I have been π€π‚π‚π‘π„πƒπˆπ“π„πƒ in ⚑ 𝐁𝐑𝐀𝐍𝐃 ππ‘πŽπ“π„π‚π“πˆπŽπ (Intellectual Property) by the @brandtuned Accreditation Program & @shireensmith (IP Lawyer). 

#BRANDPROTECTION + #BRANDCREATION GOES HAND IN HAND. It is my responsibility as a branding expert to provide accurate knowledge & fact-based findings to my clients. Leveling up my knowledge in brand creation & branding is vital, so I can guide and help my clients succeed. #businessbranding #brandbuilding #intellectualproperty #iplaw #ip

I am glad that I took the decision to take this course, and I am looking forward to serving and advising my clients better.

#businessname #brandname #trademarks #iprights  #ipownership #smallbiz #startup #smallbusinessowner #cyprusbusiness #branding #rebrand #brandstrategy #brandstrategist #branddesigner #brandingdesigner #graphicdesigner #graphicdesignerlimassol #brandidentitydesigner #logodesign #brandidentity #visualidentity #brandlogo
⚑ 𝐁𝐑𝐀𝐍𝐃 ππ‘πŽπ“π„π‚π“πˆπŽπ is achieved when you LEGALLY take action to register your brand's name and brand identifiers as trademarks. #businessbranding #brandbuilding #intellectualproperty #brandprotection
𝐁𝐑𝐀𝐍𝐃 ππ‘πŽπ“π„π‚π“πˆπŽπ is NOT achieved when you buy a domain name, or temporarily possess social media handles or web-based emails. 

#iplaw #businessname #brandname #trademarks #iprights #ip #ipownership
#smallbiz #startup #smallbusinessowner #cyprusbusiness
#branding #rebrand #brandstrategy #brandstrategist #branddesigner #brandingdesigner
#graphicdesigner #graphicdesignerlimassol #brandidentitydesigner
#logodesign #brandidentity #visualidentity #brandlogo
⚑ 𝐁𝐑𝐀𝐍𝐃 ππ‘πŽπ“π„π‚π“πˆπŽπ + 𝐁𝐑𝐀𝐍𝐃 π‚π‘π„π€π“πˆπŽπ GOES HAND IN HAND. Intellectual Property is undervalued & disregarded in brand building.

πŸ’‘ Small business owners often dismiss & minimize the importance of IP rights and owning their 𝐁𝐑𝐀𝐍𝐃 ππ€πŒπ„. On the other hand, designers, creatives, and marketers lack IP knowledge resulting in providing the wrong and misleading information, that often costs businesses/brands a substantial amount of money. #businessbranding #brandbuilding #intellectualproperty #brandprotection

If you really want to protect your business & brand is good to be aware of IP laws and use them to work for you, NOT against you.

I am impressed by the @brandtuned program, it is informative and comprehensive.
SHIREEN SMITH teaches how IP laws work and how they affect brand creation + brand protection.

I can't believe how much I have learned in just few weeks of joining the program!

I will be posting more related posts about 𝐁𝐑𝐀𝐍𝐃 ππ‘πŽπ“π„π‚π“πˆπŽπ + 𝐁𝐑𝐀𝐍𝐃 π‚π‘π„π€π“πˆπŽπ so make sure you are following me to learn more.

#iplaw #businessname #brandname #trademarks #iprights #ipownership #smallbiz #startup #cyprusbusiness #businessbrand #branding #brandstrategy #branddesigner #brandingdesigner #brandidentitydesigner #brandidentity #visualidentity #brandcreative #brandingexpert #branddesign #graphicdesignerscyprus #brandingcyprus #limassolbusiness #graphicdesignerlimassol #cyprusdesigners #cyprusgraphicdesigner
πŸ’‘π‚π€π’π„ π’π“π”πƒπ˜: @ezoria πŸ’‘π‚π€π’π„ π’π“π”πƒπ˜: @ezoria_holiday_homes  came to me with a need to rebrand their business. #businessbranding  #brandbuilding #brandidentity

𝐓𝐇𝐄 π†πŽπ€π‹: Ezoria’s goal was to re-establish its presence as the trusted and go-to travel partner locally. (Cyprus)
Ezoria provides authentic local experiences and activities for their customers.

πŸ“ 𝐓𝐇𝐄 𝐂𝐇𝐀𝐋𝐋𝐄𝐍𝐆𝐄 when I was working on this project was to communicate through their brand identity adventure, belonging, and a deep connection to nature. Communicating those aspects had to be done and created in a way that is effective and functional.

πŸ“ 𝐓𝐇𝐄 π’πŽπ‹π”π“πˆπŽπ was to create a combination of symbols representing those aspects in a unique LOGO MARK. 

You can read the entire case study by following the πŸ”— link in my bio.
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